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\u7684\u6210\u6548\u5831\u8868\u88e1\u3002\u6211\u5011\u770b\u6578\u64da\u4e0d\u80fd\u53ea\u770b\u7e3d\u91cf\uff0c\u5fc5\u9808\u62c6\u89e3\u6210\u56db\u5927\u6838\u5fc3\u6307\u6a19\uff1a\u9ede\u64ca\u6b21\u6578\u3001\u66dd\u5149\u6b21\u6578\u3001\u5e73\u5747\u9ede\u95b1\u7387 (CTR) \u8207\u5e73\u5747\u6392\u540d\u3002\u9019\u56db\u500b\u6578\u5b57\u4e32\u806f\u8d77\u4f86\uff0c\u5c31\u662f\u4e00\u5f35\u5b8c\u6574\u7684\u6d77\u5916\u5e02\u5834\u5730\u5716\u3002<\/p>\n \u5728\u5be6\u52d9\u64cd\u4f5c\u4e2d\uff0c\u6211\u6700\u5e38\u63d0\u9192\u5ba2\u6236\u6ce8\u610f\u300c\u66dd\u5149\u9ad8\u3001\u9ede\u64ca\u4f4e\u300d\u7684\u9677\u9631\u3002\u9019\u901a\u5e38\u4ee3\u8868\u4f60\u7684\u7db2\u9801\u5df2\u7d93\u51fa\u73fe\u5728\u8cb7\u4e3b\u9762\u524d\uff0c\u4f46\u6a19\u984c\u5beb\u5f97\u592a\u50cf\u6559\u79d1\u66f8\uff0c\u6c92\u8fa6\u6cd5\u5728 0.5 \u79d2\u5167\u5438\u5f15\u6d77\u5916\u63a1\u8cfc\u7d93\u7406\u7684\u76ee\u5149\u3002\u6211\u5efa\u8b70\u5584\u7528\u904e\u6ffe\u529f\u80fd\uff0c\u5c07\u6578\u64da\u9396\u5b9a\u5728\u7f8e\u570b\u3001\u5fb7\u570b\u7b49\u76ee\u6a19\u570b\u5bb6\u3002\u5982\u679c\u67d0\u500b\u7522\u54c1\u5728\u5fb7\u570b\u66dd\u5149\u91cf\u5f88\u5927\uff0c\u9ede\u64ca\u537b\u5f88\u5c11\uff0c\u90a3\u53ef\u80fd\u5c31\u662f\u4f60\u7684\u6587\u6848\u4e0d\u7b26\u5408\u7576\u5730\u5546\u696d\u8a9e\u5883\u3002<\/p>\n \u6211\u500b\u4eba\u6700\u611b\u7684\u300c\u63a8\u4e00\u628a\u300d\u6280\u5de7\uff0c\u662f\u53bb\u627e\u51fa\u90a3\u4e9b\u6392\u540d\u5728 11 \u5230 20 \u540d\u4e4b\u9593\u7684\u95dc\u9375\u5b57\u3002\u9019\u4e9b\u5b57\u5df2\u7d93\u6392\u5728\u641c\u5c0b\u7d50\u679c\u7684\u7b2c\u4e8c\u9801\uff0c\u4ee3\u8868 Google 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search console<\/strong> \u767c\u73fe\uff0c\u6709\u4e00\u4e9b\u7af6\u722d\u5c0d\u624b\u6c92\u6ce8\u610f\u5230\u7684\u9577\u5c3e\u5b57\uff0c\u4f8b\u5982\u7279\u5b9a\u6750\u8cea\u7684\u96f6\u4ef6\u52a0\u5de5\uff0c\u96d6\u7136\u641c\u5c0b\u91cf\u5c0f\uff0c\u4f46\u4f86\u7684\u5168\u662f\u7cbe\u6e96\u8cb7\u4e3b\u3002<\/p>\n \u6700\u5f8c\u6211\u60f3\u7d66\u5404\u4f4d\u8001\u95c6\u4e00\u500b\u5efa\u8b70\uff1a\u6578\u64da\u4e0d\u6703\u9a19\u4eba\uff0c\u9a19\u4eba\u7684\u662f\u4f60\u5c0d\u6578\u64da\u7684\u904e\u5ea6\u89e3\u8b80\u3002\u4e0d\u8981\u88ab\u865b\u69ae\u7684\u66dd\u5149\u91cf\u7d81\u67b6\uff0c\u5c08\u6ce8\u5728\u90a3\u4e9b\u80fd\u5e36\u4f86\u771f\u5be6\u5c0d\u8a71\u7684\u95dc\u9375\u5b57\uff0c\u624d\u662f\u6578\u4f4d\u8f49\u578b\u7684\u6b63\u9053\u3002<\/p>\n \u6211\u5e38\u5728\u5354\u52a9\u53f0\u5317\u8207\u53f0\u4e2d\u7684\u5916\u92b7\u5ee0\u5546\u6642\u767c\u73fe\uff0c\u8a31\u591a\u4f01\u696d\u4e3b\u6700\u7126\u616e\u7684\u5c31\u662f\u300c\u70ba\u4ec0\u9ebc\u6211\u7684\u7522\u54c1\u9801\u9762\u5728\u641c\u5c0b\u7d50\u679c\u627e\u4e0d\u5230\uff1f\u300d\u3002\u8f9b\u82e6\u62cd\u4e86\u7522\u54c1\u7167\u3001\u5beb\u4e86\u898f\u683c\u8aaa\u660e\uff0c\u82e5 Google \u6c92\u628a\u7db2\u9801\u6536\u9304\u9032\u8cc7\u6599\u5eab\uff0c\u9019\u4e00\u5207\u52aa\u529b\u90fd\u7121\u6cd5\u63db\u6210\u8a02\u55ae\u3002\u9019\u6642\u5019 google search console \u7684\u300c\u7db2\u9801\u300d\u7d22\u5f15\u5831\u8868\u5c31\u662f\u6211\u5011\u6700\u91cd\u8981\u7684\u8a3a\u65b7\u5de5\u5177\u3002<\/p>\n \u5e38\u898b\u7684\u963b\u7919\u901a\u5e38\u4f86\u81ea 404 \u932f\u8aa4\u6216\u662f\u88ab robots.txt \u6a94\u6848\u8aa4\u64cb\uff0c\u9019\u5728\u7db2\u7ad9\u6539\u7248\u6216\u66f4\u65b0\u7522\u54c1\u7dda\u6642\u767c\u751f\u7684\u6a5f\u7387\u6975\u9ad8\u3002\u91dd\u5c0d\u5916\u92b7 B2B \u7db2\u7ad9\uff0c\u6211\u6703\u7279\u5225\u6aa2\u67e5 Hreflang \u6a19\u8a18\u3002\u9019\u9805\u6280\u8853\u6a19\u8a18\u80fd\u544a\u8a34 Google \u54ea\u4e00\u500b\u9801\u9762\u662f\u5c0d\u61c9\u7f8e\u52a0\u5e02\u5834\u7684\u82f1\u6587\u7248\uff0c\u54ea\u4e00\u500b\u662f\u7d66\u6771\u5357\u4e9e\u5e02\u5834\u7684\u8a9e\u7cfb\uff0c\u78ba\u4fdd\u641c\u5c0b\u5f15\u64ce\u4e0d\u6703\u56e0\u70ba\u91cd\u8907\u5167\u5bb9\u800c\u61f2\u7f70\u4f60\u7684\u7db2\u7ad9\uff0c\u4e26\u7cbe\u6e96\u5730\u628a\u6b63\u78ba\u8a9e\u8a00\u5448\u73fe\u7d66\u7576\u5730\u7684\u63a1\u8cfc\u7d93\u7406\u3002<\/p>\n \u7576\u4f60\u4e0a\u67b6\u4e86\u6700\u65b0\u7684\u81ea\u52d5\u5316\u8a2d\u5099\u9801\u9762\uff0c\u537b\u5728\u5e7e\u5929\u5f8c\u4ecd\u641c\u5c0b\u4e0d\u5230\uff0c\u8acb\u76f4\u63a5\u4f7f\u7528 google search console \u9802\u7aef\u7684\u300c\u7db2\u5740\u5be9\u67e5\u300d\u5de5\u5177\u3002\u9019\u529f\u80fd\u53ef\u4ee5\u8b93\u4f60\u4e3b\u52d5\u8981\u6c42 Google \u91cd\u65b0\u6293\u53d6\u7db2\u9801\u3002\u5728\u5831\u8868\u4e2d\uff0c\u4f60\u6703\u770b\u5230\u300c\u5df2\u5075\u6e2c\u5230 – \u76ee\u524d\u5c1a\u672a\u6aa2\u7d22\u300d\u8207\u300c\u5df2\u6aa2\u7d22 – \u76ee\u524d\u5c1a\u672a\u7de8\u5165\u7d22\u5f15\u300d\u9019\u5169\u7a2e\u72c0\u614b\u3002\u524d\u8005\u901a\u5e38\u4ee3\u8868 Google \u77e5\u9053\u9019\u9801\u9762\u5b58\u5728\u4f46\u9084\u6c92\u7a7a\u904e\u4f86\uff0c\u53ef\u80fd\u8ddf\u4f60\u7684\u7db2\u7ad9\u6b0a\u91cd\u6216\u67b6\u69cb\u6709\u95dc\uff1b\u5f8c\u8005\u5247\u4ee3\u8868 Google \u4f86\u904e\u4e86\uff0c\u4f46\u8a8d\u70ba\u5167\u5bb9\u54c1\u8cea\u4e0d\u8db3\u6216\u8207\u73fe\u6709\u9801\u9762\u592a\u76f8\u4f3c\uff0c\u9019\u6642\u5c31\u5f97\u91cd\u65b0\u5be9\u8996\u5167\u5bb9\u7684\u7368\u7279\u6027\u3002<\/p>\n \u6211\u5728\u8655\u7406 \u7cfb\u7d71\u7db2\u7ad9\u5efa\u7f6e<\/a> 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